Privacy
Policy

Digital Media Telford ("we", "us", "our") is a media and advertising practice based at 53-64 Chancery Lane, Office 715, London, WC2A 1QS. We are committed to protecting your privacy and handling your personal data lawfully, fairly and transparently.

This policy applies to personal data we collect through our website, when you contact us, and in the course of providing our services. It is written to be consistent with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For the purposes of UK data protection law, Digital Media Telford is the data controller for the personal data described in this policy.

We collect only the data we need to respond to you and to deliver our work. Depending on how you interact with us, this may include:

• Contact details — your name, email address, company and any information you choose to include when you email us at mail@digitalmediatelford.com.
• Enquiry information — details about your project, organisation or requirements that you share with us.
• Technical data — your IP address, browser type, device information and approximate location, collected automatically when you visit our website.
• Usage data — pages viewed, time on site and referring sources, used to understand how the site is used and to improve it.

We do not knowingly collect personal data from anyone under the age of 16, and we do not seek to collect special category data through this website.

We use personal data for the following purposes, each supported by a lawful basis under the UK GDPR:

• To respond to enquiries and provide information you request — on the basis of our legitimate interests in communicating with prospective and existing clients, or to take steps at your request before entering a contract.
• To deliver our services and manage client relationships — on the basis of performing a contract with you.
• To operate and improve our website and understand how it is used — on the basis of our legitimate interests in maintaining a secure, effective website.
• To comply with legal obligations, including accounting, tax and record-keeping requirements.

We do not sell your personal data, and we do not use it for automated decision-making that produces legal or similarly significant effects.

Cookies are small text files stored on your device when you visit a website. This site is built to keep its use of cookies to a minimum.

• Essential cookies — required for the website to function and to remember basic preferences. These do not require consent.
• Analytics cookies — where used, these help us understand aggregate, anonymised website usage. They are only set where the law requires consent and you have given it.

You can control or delete cookies through your browser settings, and you can set most browsers to refuse cookies or alert you when one is being set. Disabling some cookies may affect how parts of the site work.

We use a small number of trusted third-party providers to operate our website and run our business. These may include:

• Hosting and infrastructure providers that store and serve this website.
• Web font services used to display typography on this site.
• Analytics providers that help us measure website performance.
• Email and productivity tools used to receive and manage your correspondence.

These providers process data only on our instructions and under appropriate contractual safeguards. Where any provider transfers data outside the UK, we take steps to ensure an adequate level of protection, such as relying on adequacy regulations or standard contractual clauses.

We keep personal data only for as long as is necessary for the purposes for which it was collected, including to satisfy any legal, accounting or reporting requirements.

• Enquiry correspondence is generally retained for up to 24 months after our last contact, unless it becomes part of an ongoing client relationship.
• Client records are retained for the duration of the engagement and for as long as required to meet legal and tax obligations afterwards.
• Website technical and analytics data is retained in aggregated or anonymised form, or for a limited period in identifiable form.

When personal data is no longer required, we securely delete or anonymise it.

Under the UK GDPR, you have the following rights in relation to your personal data:

• Right to be informed — to know how your data is collected and used, as set out in this policy.
• Right of access — to request a copy of the personal data we hold about you.
• Right to rectification — to have inaccurate or incomplete data corrected.
• Right to erasure — to request deletion of your data in certain circumstances.
• Right to restrict processing — to ask us to limit how we use your data.
• Right to data portability — to receive certain data in a portable format.
• Right to object — to object to processing based on our legitimate interests.
• Rights relating to automated decision-making — though we do not carry out such decision-making.

To exercise any of these rights, please email us at mail@digitalmediatelford.com. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk. We would, however, appreciate the chance to address your concerns first.

If you have any questions about this policy or about how we handle your personal data, please contact us:

• By email — mail@digitalmediatelford.com
• By post — Digital Media Telford, 53-64 Chancery Lane, Office 715, London, WC2A 1QS

We will respond to all legitimate requests within one month, as required under the UK GDPR.